Solar Sales and Marketing


Sales and marketing is key to a profitable renewable energy company. We write sales and marketing posts that teach companies how to find their first project, leverage their first projects into more projects, and how to find the best customer, and quote a job profitably.

Free Ways to Start Learning:
Solar Startup Guide (Infographic)
Free Course: Commercial Solar PPA’s 101
Free Course: Residential Solar Sales Optimization

Solar + Drones: What To Do When You Crash Your Drone

This is a guest post from Keith Perry, founder of Hudson Valley Drones. Keith is an instructor in the free course, “Solar + Drones: Site Surveying and 3D Mapping Around Trees”. In his previous post, Keith offered up a Solar Company Guide to Drone Hardware.

So you crashed your drone. It happens. It’s an anxiety ridden […]

August 6th, 2020|Categories: Drones, Solar Design & Installation, Solar Sales & Marketing|Tags: |

Solar Company Guide to Drone Hardware

This is a guest post from Keith Perry, founder of Hudson Valley Drones. Keith is an instructor in the free course, “Solar + Drones: Site Surveying and 3D Mapping Around Trees”.

Before we go into this in more detail, it’s important to remember that your drone is going to serve as a tool throughout the surveying […]

August 4th, 2020|Categories: Drones, Solar Design & Installation, Solar Sales & Marketing|Tags: |

Deciduous vs. Evergreen: Solutions for Flying Drones in Every Season

This is the third guest post from David Williams, founder of Northwest Drone Pros, in a series on best practices for flying drones around trees. The last post covered “in-flight tips”. David is an instructor in the free course, “Solar + Drones: Site Surveying and 3D Mapping Around Trees”.

When we talk about flying drones around […]

August 3rd, 2020|Categories: Drones, Solar Design & Installation, Solar Sales & Marketing|Tags: |

Solar + Drones: During Flight Tips for Flying Around Trees

This is the second guest post from David Williams, founder of Northwest Drone Pros, in a series of posts on best practices for flying drones around trees. The first post covered “pre-flight tips”. David is an instructor in the free course, “Solar + Drones: Site Surveying and 3D Mapping Around Trees”.

In my previous post I […]

July 30th, 2020|Categories: Drones, Solar Design & Installation, Solar Sales & Marketing|Tags: |

Transitioning to the Solar Business from Other Industries to Find Rewarding Work

The two most active and attentive students in a recent Solar Executive MBA Training course came not from the solar industry but from the Texas oil industry, says Keith Cronin, HeatSpring’s co-instructor of the course.

“Both had extensive backgrounds and were very knowledgeable and aware. They realized the oil industry wasn’t their future, and were really […]

July 22nd, 2020|Categories: Solar Business Growth, Solar Finance, Solar Sales & Marketing||