Energy Finance


The growth of the solar industry happened in large part because of innovation on the finance side of the industry. We write regularly on solar finance, providing free courses and resources to help you truly understand the mechanics of solar finance.

Free Solar Finance courses

What Are Demand Charges for Commercial Customers?

It’s often a natural career progression within solar sales to begin in residential solar and then progress to working with more commercial customers. The reason being is the sales cycle for commercial clients tends to be much more complex than working with homeowners. There are more decision makers. The additional stakeholders can make the approval […]

April 16th, 2024|Categories: Solar, Solar Finance, Solar miscellaneous, Solar Sales & Marketing||

New Free Course Announcement: Domestic Content Bonus Adder

The Inflation Reduction Act (IRA) has opened up tremendous new incentives for solar projects – including a potentially lucrative 10% tax credit adder for using domestically-made components and products, known as the Domestic Content Bonus Adder. Although, actually qualifying for the Domestic Content Adder is far from straightforward.  

That’s why we’re excited to announce the launch […]

New Free Course Announcement: Inflation Reduction Act Solar Provisions: Direct Pay

Elective Pay (more commonly known as Direct Pay) creates a pathway for nonprofit organizations to utilize tax credits. It was included as a provision in the Inflation Reduction Act passed in August 2022. Prior to Direct Pay, it was difficult for tax-exempt organizations to go solar. That’s because the primary incentive to go solar – […]

New Course Announcement: Commercial Electric Tariffs: Impacts on Solar

Incorporating commercial solar sales into your business can be an advantageous income stream for residential solar businesses looking to diversify their revenue sources. There are many opportunities in this sector as companies, non-profits, and local municipalities look to reduce their energy costs and meet clean energy goals. The Solar Energy Industries Association (SEIA) anticipates an […]

Solar Profitability Calculator Now Included with HeatSpring Membership

Starting today, for a limited time, Keith Cronin’s “Solar Profitability Calculator” is free for HeatSpring Members. 

Predicting profitability is the difference between a growing company or a shrinking one. The solar industry is struggling with low margin projects. Every dollar counts in a highly competitive business.

“The Marginator” is an excel tool developed by Keith Cronin to […]

November 27th, 2023|Categories: Membership, Solar Business Growth, Solar Finance|Tags: |