Solar Sales and Marketing


Sales and marketing is key to a profitable renewable energy company. We write sales and marketing posts that teach companies how to find their first project, leverage their first projects into more projects, and how to find the best customer, and quote a job profitably.

Free Ways to Start Learning:
Solar Startup Guide (Infographic)
Free Course: Commercial Solar PPA’s 101
Free Course: Residential Solar Sales Optimization

New Free Course: Inflation Reduction Act: Energy Storage and Solar Tax Credits

The Inflation Reduction Act (IRA) of 2022 was signed into law on August 16th, 2022, providing a historic $369 billion of clean energy and climate investments over the next 10 years. The expert  team at Energy Toolbase has been diving deep into the energy storage and solar tax provisions within the bill, to understand how […]

145 Gigawatts of Pure Opportunity

Thanks to the Inflation Reduction Act of 2022, we’re going to triple the solar industry by 2027. Yes, that’s right, triple. Today we are installing 20 GW of solar in the US. By 2027, we will be installing 60 GW or more. It’s a very exciting time in the clean energy transition and we hope […]

Updates to NABCEP PV Technical Sales Certification – Qualification and Recertification

NABCEP has recently announced changes to the PV Technical Sales (PVTS) exam qualification and recertification requirements to align with changes in the industry and the other NABCEP professional certifications. These changes will go into effect November 1st, 2022. The current recertification requirements (18 hours of CEUs and 6 sales proposals) will no longer be available […]

September 1st, 2022|Categories: NABCEP, Solar, Solar Sales & Marketing||

3 Things Your Solar Company Should Do Right Now to Capitalize on the Inflation Reduction Act

Adam Gerza from Energy Toolbase joined this week’s live Solar Entrepreneurship class. Adam is incredibly knowledgeable about solar policy and we asked him to speak about the Inflation Reduction Act. What’s really changing and where are the new opportunities for entrepreneurial thinkers. It was a fun discussion because he and Kerim are both so smart. […]

1 NABCEP CEU – New Free Course – Qualifying Commercial Solar Leads & Projects

Anyone who’s made the leap from residential to commercial solar sales can tell you – it’s a different beast. With multiple decision makers and various motivating factors, the commercial and industrial (C&I) sales process takes longer and is more complex. 

Today, more companies than ever are considering their environmental impact through their corporate and social responsibility […]

July 15th, 2022|Categories: Free Courses, NABCEP, Solar, Solar Business Growth, Solar Sales & Marketing||