“Bring me tariffs!” U.S. Solar Industry Braces After ITC Ruling Friday the U.S. International Trade Commission (ITC) issued its decision finding “a substantial cause of serious injury to the domestic industry” due to dumping of low cost Chinese solar panels in the U.S. market. By the “domestic industry” the ITC… Continue reading ““Bring me tariffs!” U.S. Solar Industry Braces After ITC Ruling”
New Course Format – Solar Business Masterclass We are excited to introduce a new course format, developed by veteran HeatSpring instructor Keith Cronin. We are now accepting enrollments in Keith’s Solar Business Masterclass. In 2011 Keith helped us develop what would become our most popular course, the… Continue reading “New Course Format – Solar Business Masterclass”
How Do You Address the Biggest Challenge Facing Solar Companies Today? The meteoric rise in solar deployment over the past 10 years didn’t necessarily lead to successful solar companies, says Keith Cronin, founder of SunHedge, based in Kailua, Hawaii and instructor for Heatspring’s Solar Executive MBA Training. As the solar industry grew,… Continue reading “How Do You Address the Biggest Challenge Facing Solar Companies Today?”
How to Get the Word Out About Your Solar Company Getting the word out about your solar company can seem like a daunting task in today’s marketplace. Solar companies servicing a growing number of needs are popping up and disappearing at a rapid rate. However, by being creative, sharing your… Continue reading “How to Get the Word Out About Your Solar Company”
The Trump Administration is Expected to Keep the Solar ITC on Track; Here’s How to Best Take Advantage of it With the Trump administration pulling out of the Paris Climate Agreement and scuttling the Clean Power Plan, many in the solar industry wonder whether the schedule of the Investment Tax Credit phase-out for solar projects will be changed. A number… Continue reading “The Trump Administration is Expected to Keep the Solar ITC on Track; Here’s How to Best Take Advantage of it”
How to Get More Clients, Team Members and Profits for Your Solar Business We are excited to announce a new free lecture: How to Get More Clients, Team Members and Profits for Your Solar Business by veteran instructor and solar business expert Keith Cronin! Keith will be hosting live Q&A sessions and answering… Continue reading “How to Get More Clients, Team Members and Profits for Your Solar Business”
Innovative Financing Solutions that Get Solar Energy Projects Up and Running A recent study by Deloitte demonstrated just how interested business owners are in going solar. The study, “Resources 2017 Study – Energy Management: Sustainability & Progress,” found that half of the businesses surveyed said they’re looking to procure more electricity… Continue reading “Innovative Financing Solutions that Get Solar Energy Projects Up and Running”
How Profitable Companies Offer More than Just Solar Would you rather do $5 million in sales with a 20% profit or $10 million in sales with a 10% profit? And what if I said that the $5 million in sales wasn’t all from solar? The most profitable way… Continue reading “How Profitable Companies Offer More than Just Solar”
Why Solar Companies Have Failed and What You Can Do About It You’ve been there. Looking out at your competition, you wonder why they charge so little. And the next company seems to do the same. You feel tempted. Dropping your price. You want the next job. This was the theme from… Continue reading “Why Solar Companies Have Failed and What You Can Do About It”
What is the Largest Opportunity in Energy by 2020 and How to Get Your Piece of It You’re looking for the hottest trend. Newest product. Ways to wow and amaze your family and friends. You want to be a leader. A source of knowledge. An authority. Little secret. You will be, as it relates to the energy… Continue reading “What is the Largest Opportunity in Energy by 2020 and How to Get Your Piece of It”
How Time of Use Rates Work THIS ARTICLE WAS ORIGINALLY PUBLISHED ON AURORA SOLAR’S BLOG What do the prices of movie tickets to Hollywood’s latest blockbuster and the cost of energy in California have in common? First, in most theaters, you will find that ticket prices… Continue reading “How Time of Use Rates Work”
How to Profit in Solar in 2017 The following article was written by Keith Cronin, who teaches our Solar Executive MBA Training with co-instructor Chris Lord. The solar industry saw great strides in 2016. It looks like 2017 is going to be a banner year. We saw… Continue reading “How to Profit in Solar in 2017”
Developing Your Solar Project: Research, Permits & Market Opportunities Chris Lord and Keith Cronin discuss property records, attractive solar markets and permitting processes on the Solar Executive MBA Training discussion board. Takeaways: It’s often helpful to work with a county clerk when determining which property records you’ll need Solar market… Continue reading “Developing Your Solar Project: Research, Permits & Market Opportunities”
Access the Tools, Network & Knowledge You Need to Advance Your Solar Career Here are the powerhouse solar courses you don’t want to miss: Megawatt Design – Master large-scale solar project design, learn how to get your projects permitted and installed faster and cheaper. Access valuable tools and resources, while advancing your career and the… Continue reading “Access the Tools, Network & Knowledge You Need to Advance Your Solar Career”
The Best Way to Sell Solar, According to a Nobel Prize Winning Economist “So Myron, have you installed solar panels on your house?” I asked. The answer was no: “I have these magnificent redwood trees, so that gives me trouble”… THIS ARTICLE ORIGINALLY APPEARED ON BLOG.AURORASOLAR.COM ON 9/3/2016 …Indeed, we performed a shading analysis… Continue reading “The Best Way to Sell Solar, According to a Nobel Prize Winning Economist”
The SunEdison Collapse & Today’s Solar Market It’s ugly out there. The folding of SunEdison has been a disaster for the industry. With the recent SolarCity announcement of Elon and the Rive Brothers using their cashed-in stock options to create a short term bond, what does this mean for an… Continue reading “The SunEdison Collapse & Today’s Solar Market”
Crafting Your Solar Marketing Program — New, FREE Trainings! At HeatSpring, we’re no strangers to the amazing work of Glenna Wiseman at Identity3 and the Energy Trust of Oregon. That’s why we’ve decided to share the Build it Bright! Crafting Your Solar Marketing Program with our audience. This training series, facilitated… Continue reading “Crafting Your Solar Marketing Program — New, FREE Trainings!”
NEW Corporate Renewable Energy Purchasing Training Many U.S. companies are seeking to purchase renewable energy… Major potential benefits include securing long term energy supplies; substantial cost savings; reduced price volatility; compliance with government regulations and reporting requirements; achieving corporate sustainability goals; and general brand enhancement. These… Continue reading “NEW Corporate Renewable Energy Purchasing Training”
Meet Solar Research Pro Paula Mints What do Australia, Indian Lands, and women’s shelters have in common…? While it may sound like the start of a bad joke, there’s actually a great – and lucrative – answer: solar power potential and solar market opportunities abound in… Continue reading “Meet Solar Research Pro Paula Mints”
Driving Down Solar Costs: A 70% Reduction in 5 Years Launched by the Department of Energy in February 2011, the SunShot Initiative was designed to make solar energy cost-competitive by 2020. In 2010, the cost of one solar watt was $3.80. The SunShot project was attempting to reduce solar costs to $1 per… Continue reading “Driving Down Solar Costs: A 70% Reduction in 5 Years”