What Does Billionaire Jeff Bezos Have In Common With Solar Development? The richest man in the world has something uniquely common with you. Seems far-fetched, but think about it for a moment. When he started Amazon, it was just a bookstore online. Nothing fancy. Back then, people were somewhat reluctant to… Continue reading “What Does Billionaire Jeff Bezos Have In Common With Solar Development?”
Tiny Home Courses Land on HeatSpring Much has changed over the past few years. The realm of what’s possible at our jobs and how we live has broadened. While tiny home living has been growing for years, the pandemic has accelerated the movement. Between the (lack… Continue reading “Tiny Home Courses Land on HeatSpring”
Solar O&M: How Long Your System Lasts Will Depend Upon These 3 Things “Solar is maintenance free”. “Solar panels last for over 20-years”. “The inverter warranty will take care of everything”. “Don’t worry”. You might have heard these things before. You might have believed some of them and maybe for a period of… Continue reading “Solar O&M: How Long Your System Lasts Will Depend Upon These 3 Things”
Time to Get Back to Work Your world changed overnight it seems. How you live has been altered and this is very disruptive. You are unsure of what is coming and where to turn for advice. One thing is certain. This is a wakeup call to the… Continue reading “Time to Get Back to Work”
Will 2020 Be a Year You Want to Remember or Forget Look around you. What do you see? Despair? Hope? This experience you are facing is going to move you in one direction or another. In the short term, you are going to be concerned. Just like the rest of us.… Continue reading “Will 2020 Be a Year You Want to Remember or Forget”
Your Second Half of 2020 When we were kids and we were learning how to play a game or a sport, we didn’t know what to do. We sometimes asked for a do-over. Most of us would feel the same way about 2020 up to… Continue reading “Your Second Half of 2020”
Maximum power from a little known micro-inverter company. If you’re like me, you have a tendency to pass over good information, because you become so busy. Everything becomes urgent and nothing becomes important. Crisis management is the trend, but what if that can change? As it relates to… Continue reading “Maximum power from a little known micro-inverter company.”
Solar Optimization in 2020 Where are you and solar heading next year? After five days of networking and education in Salt Lake City at the solar conference, a recurring theme emerged. This was across all segments of the solar industry and touched others as… Continue reading “Solar Optimization in 2020”
PG&E’s Bankruptcy and Your Long-Term Business We all recently learned that the utility filed. This is because of the enormous liabilities it is going to incur, as a result of the fires that swept through California recently. From Warren Buffet’s Topaz solar farm (which went into… Continue reading “PG&E’s Bankruptcy and Your Long-Term Business”
New Course: Marketing Mastery Masterclass Marketing is the path to make more money in 2019. And not just marketing to get more clients, but to attract the right people to your orbit. How do you do this? You create a 12-month campaign that is in… Continue reading “New Course: Marketing Mastery Masterclass”
Why 4 Out of 5 Solar Companies Don’t Advertise Often in the solar industry, the debate about advertising or not strikes a nerve. Many clients and people I know resist any sort of advertising as they believe it’s a waste of money and their time. They have good reason… Continue reading “Why 4 Out of 5 Solar Companies Don’t Advertise”
The 7 Reasons Why Solar Projects Fail Solar development is hard today. 5 years ago, utilities were more interested in finding ways to get you interconnected. Building departments were less stringent on their requirements. Life was good in the solar space. Then it wasn’t. You’ve spent months… Continue reading “The 7 Reasons Why Solar Projects Fail”
3 Lessons I Learned From Collaboration It was early 2002 and the idea of a solar PPA was in its infancy. I got an email from a guy from BP Solar seeing if I was interested in buying some solar panels. His name was Jigar Shah.… Continue reading “3 Lessons I Learned From Collaboration”
The 3 Most Important Elements To The Solar MBA Course You want to take the Solar Executive MBA course. You want to learn more. You want to get ahead. But you’re unsure if this course is right for you. We understand and want to clarify a few things with you.… Continue reading “The 3 Most Important Elements To The Solar MBA Course”
How to sell a utility scale solar project There is constant interest from developers looking to sell their solar projects. How can you get a piece of this lucrative opportunity and help wean us all off of dirty fossil fuels? Solar development breaks down into three essential steps:… Continue reading “How to sell a utility scale solar project”
How Mineral Rights Can Kill Your Solar Farm Deal There is probably nothing more frustrating than spending months talking to land owners and learning late in the program that the deal is dead. How much did you invest in time and money knocking on doors and drumming up engineering… Continue reading “How Mineral Rights Can Kill Your Solar Farm Deal”
How Profitable Companies Offer More than Just Solar Would you rather do $5 million in sales with a 20% profit or $10 million in sales with a 10% profit? And what if I said that the $5 million in sales wasn’t all from solar? The most profitable way… Continue reading “How Profitable Companies Offer More than Just Solar”
Why Solar Companies Have Failed and What You Can Do About It You’ve been there. Looking out at your competition, you wonder why they charge so little. And the next company seems to do the same. You feel tempted. Dropping your price. You want the next job. This was the theme from… Continue reading “Why Solar Companies Have Failed and What You Can Do About It”
What is the Largest Opportunity in Energy by 2020 and How to Get Your Piece of It You’re looking for the hottest trend. Newest product. Ways to wow and amaze your family and friends. You want to be a leader. A source of knowledge. An authority. Little secret. You will be, as it relates to the energy… Continue reading “What is the Largest Opportunity in Energy by 2020 and How to Get Your Piece of It”
How to Profit in Solar in 2017 The following article was written by Keith Cronin, who teaches our Solar Executive MBA Training with co-instructor Chris Lord. The solar industry saw great strides in 2016. It looks like 2017 is going to be a banner year. We saw… Continue reading “How to Profit in Solar in 2017”