Taking Your New Solar Company from $0 to $500k in Year One – Marketing Tips for Brand New Companies

There’s no shortage of challenges and opportunities when launching a brand new solar company.  Building a brand and reputation from scratch certainly can be one of the most daunting tasks for new business owners. Join Gustavo Arce as he shares a few tips and tricks that worked for him when he helped to launch a […]

April 3rd, 2023|Categories: Free Courses, Q+A, Solar, Solar Business Growth, Solar miscellaneous, Solar Sales & Marketing||

What Motivates Us to Pay More for a Better Product?

Selling better quality solar for a premium is all about delivering high quality customer experiences consistently. It’s the culmination of all the touchpoints between the customer and the business, not just being reactive to particular inquiries. 

Join Charlie Saginaw of Bodhi Solar as he shares an example of fantastic customer experience, why it motivates him to […]

March 22nd, 2023|Categories: Free Courses, Q+A, Solar, Solar Business Growth, Solar miscellaneous, Solar Sales & Marketing||

The Role of Art and Design in the Energy Transition – Perspective from Alex Nathanson

Solar photovoltaics can seem strictly utilitarian to most, especially those deeply entrenched within the solar industry. Solar Power for Artists founder, Alex Nathanson, sees it differently. He asks questions like what is the role of art and design when it comes to the clean energy transition. Having written a textbook on the history of solar […]

March 16th, 2023|Categories: Free Courses, Q+A, Solar, Solar Design & Installation, Solar miscellaneous||

Building a Solar Passive Greenhouse With No Energy Inputs Other Than the Sun

Harnessing the power of the sun can look like many different things. For HeatSpring instructor Chris LaForge, solar energy means so much more than photovoltaics. In this short video, Chris shows us the beginning phases of his passive solar greenhouse build. Can you believe this structure stays totally warm in snowy Wisconsin winters and pleasant […]

March 8th, 2023|Categories: Free Courses, Passive House, Q+A, Solar, Solar Design & Installation, Solar Thermal, Tiny Homes||

Innovative Solar Microgrids for Resiliency with the Footprint Project

The Footprint Project’s mission is to provide cleaner energy for communities in crisis. They work to green disaster response in the aftermath of climate change emergencies.

In this blog post, we hear from William Heegaard, Operations Director at the Footprint Project, on several of their newer initiatives to deploy solar microgrids more efficiently and effectively […]

February 28th, 2023|Categories: Free Courses, Microgrid, Q+A, Solar, Solar Design & Installation, Solar miscellaneous, Solar Plus Storage||