Detailed 2012 SREC Market Update: NJ, MA, PA, CT, IL, DC, MD 7 Months ago we did an SREC 101 Episode for HeatSpring TV. The goal of the first interview was simple: to provide basic information on what SRECs are, the state of the current market, and what installers should know about… Continue reading “Detailed 2012 SREC Market Update: NJ, MA, PA, CT, IL, DC, MD”
Can We Eliminate Residential Solar Financing? A Conversation About Driving Down PV Costs with Barry Cinnamon from Westinghouse Solar This is a great thought experiment. Can we make solar PV so simple and cheap that we’ll no longer need residential solar financing? Jigar Shah thinks so. Shouldn’t the goal of the PV industry be to NOT need financing? Or,… Continue reading “Can We Eliminate Residential Solar Financing? A Conversation About Driving Down PV Costs with Barry Cinnamon from Westinghouse Solar”
Finance 101 for Renewable Energy Professionals Understanding finance is required to sell renewable energy projects. It’s needed to communicate the value of both residential and commercial projects, and for all types of technologies: solar PV, solar hot water, and geothermal heat pumps. The reason financial metrics are… Continue reading “Finance 101 for Renewable Energy Professionals”
How to Select a Top Solar Manufacturer To Work With For the fourth part of my interview series with BrightGrid Renewable Energy Finace, I spoke with Tim Slavin, VP of Credit and Operations at BrightGrid. We talked about a solar installer should be asking from their manufacturing partners and how… Continue reading “How to Select a Top Solar Manufacturer To Work With”
[Free Tool] A Really Simple Solar PV Site Visit Checklist for Salespeople There are three areas that the most profitable and well run residential solar and geothermal companies do really well. Turn visitors into leads and know how qualified those leads are. The most profitable companies have an extremely clear process for… Continue reading “[Free Tool] A Really Simple Solar PV Site Visit Checklist for Salespeople”
Solar Hot Water Doesn’t Need R+D, IT NEEDS Promotion In the 2012 January/February issue of Solar Today, Bob Ramlow was featured discussing his thoughts on the future of the solar thermal industry. Bob entered the solar industry 40 years ago, designing and installing solar hot water systems and distributing… Continue reading “Solar Hot Water Doesn’t Need R+D, IT NEEDS Promotion”
5 Tips on Designing Vertical or Slinky Geothermal Loop Fields We’ve found it useful to focus on both articles that will help companies with their sales and marketing AND design and installation. A few weeks ago, I shared a piece – thanks to Ryan Carda – on geothermal flow path analysis for ground… Continue reading “5 Tips on Designing Vertical or Slinky Geothermal Loop Fields”
How Do you Handle Your Customers’ Tough Questions About Solar Leases? This is the third video in a five part series that HeatSpring created with BrightGrid Renewable Energy Finance to help residential solar contractors learn more about solar financing and leases. The goal is simple, we want to help installers to… Continue reading “How Do you Handle Your Customers’ Tough Questions About Solar Leases?”
HS TV Ep 9: How to Attract Top Talent or Find a Job in the Renewable Energy Industry Here is something I did not know. It has been as difficult for renewable energy companies to find amazing talent, as it has been for professionals to find a job in the renewable energy industry. Last week, I had an… Continue reading “HS TV Ep 9: How to Attract Top Talent or Find a Job in the Renewable Energy Industry”
HS TV Ep 8: 1/2 the Drilling Depth, 1/3 the Footprint, SCW vs. Closed Loop Geothermal Systems Standing column well geothermal projects have significant advantages over closed geothermal projects in certain circumstances. Standing column wells typically need half the amount of drilling then traditional closed systems, because they can transfer heat so much faster. Also, they be… Continue reading “HS TV Ep 8: 1/2 the Drilling Depth, 1/3 the Footprint, SCW vs. Closed Loop Geothermal Systems”
How Does a Solar Lease Work and How Do you Sell its Value The above video is part 2 in a 5 part series HeatSpring created with BrightGrid Renewable Energy Finance for solar installers about solar financing and solar leases. You can watch the full 5 part series “How to User Solar Leases… Continue reading “How Does a Solar Lease Work and How Do you Sell its Value”
What Residential Solar Companies Need to do to Successfully Offer a Solar Lease According to the State of California Energy Commission, in Q3 of 2011, the majority of residential systems were financed. What does this mean for solar installers? Simple. The solar lease is becoming the industry norm and you need to be… Continue reading “What Residential Solar Companies Need to do to Successfully Offer a Solar Lease”
“Best Practices for Selling Geothermal” on Wednesday’s #GeoChat On 11am on Wednesday, January 18th, HeatSpring will be hosting a #geochat with guest expert Martin Orio, VP at Water Energy Distributors on twitter. Read more about the #geochat here. The topic for the first #geochat is “Best Practices for… Continue reading ““Best Practices for Selling Geothermal” on Wednesday’s #GeoChat”
HS TV Ep. 7: “Geothermal Will Give you Better Returns than the Stock Market” One of our goals in 2012 is to explore what can be done to make geothermal a mainstream technology. To get some more insights into what we need to do as an industry, I had a conversion with Harold, the… Continue reading “HS TV Ep. 7: “Geothermal Will Give you Better Returns than the Stock Market””
Top Alternative Energy Articles of 2011: Companies Love Technology but want Sales 2011 was an amazing year for renewable energy. All industries had impressive growth, product innovation, and business model innovation. Here are the top 10 posts from HeatSpring Magazine in 2011, based on the number of reads each post received, and… Continue reading “Top Alternative Energy Articles of 2011: Companies Love Technology but want Sales”
The Top 7 Trends that Will Impact Renewable Energy Profits in 2012 The beginning of 2012 is here and the lookout is bright for renewable energy. There are some roadblocks ahead and some barriers we cannot yet see that will become clear. Overall, the renewable energy industries are becoming a force to… Continue reading “The Top 7 Trends that Will Impact Renewable Energy Profits in 2012”
Q+A with Solar Thermal Expert Bob Ramlow: Hard Water Issues, PV Powered Solar Thermal and Air Venting Bob Ramlow answers student questions about solar thermal. He tackles hard water, PV powered solar thermal systems, and best practices for air vent installations. Is hard water an issue with closed loop solar thermal systems? Are solar PV powered solar thermal… Continue reading “Q+A with Solar Thermal Expert Bob Ramlow: Hard Water Issues, PV Powered Solar Thermal and Air Venting”
3 Learnings from Last Week’s #Solarchat and What it Says about the Future of the Industry Last week a number of solar super stars on twitter decided to discuss how we can mainstream solar. The conversion happened on twitter. I’m not going to give a recap or discuss what we talked about, you can find great… Continue reading “3 Learnings from Last Week’s #Solarchat and What it Says about the Future of the Industry”
Lessons Learned from Inventing a Solar Installation Tool and How it Can Help you Sell More Projects Let me first start by saying that this article is indeed a piece of shameless promotion. It is about a solar installation tool that I invented while I was running a crew installing residential photovoltaic arrays in Massachusetts. At first, I was not… Continue reading “Lessons Learned from Inventing a Solar Installation Tool and How it Can Help you Sell More Projects”
David vs. Goliath: How Can Small Companies Win in the Solar Industry? In the last few years a small number of big companies have gotten heavily focused on the residential solar market. SunRun, SolarCity, Sungevity, and Real Goods Inc, have raised a ton of money from both private and public investors to… Continue reading “David vs. Goliath: How Can Small Companies Win in the Solar Industry?”