Post-ITC Planning: Key Questions for Everyone in the Solar Value Chain The solar industry received a holiday gift this year in the form of the extension of the ITC. But we aren’t entirely out of the woods. Numerous threats to NEM and rate cases at dozens of utilities across the nation… Continue reading “Post-ITC Planning: Key Questions for Everyone in the Solar Value Chain”
Solar Women Summer Series: Marketing the Solar Lifestyle Glenna Wiseman is the founding principal of Identity3, a marketing organization on a mission to “empower a sustainable world”, specializing in online/media marketing as well as event and Public Relations work. Wiseman has been an executive marketing professional in the solar… Continue reading “Solar Women Summer Series: Marketing the Solar Lifestyle”
3 Learnings from Last Week’s #Solarchat and What it Says about the Future of the Industry Last week a number of solar super stars on twitter decided to discuss how we can mainstream solar. The conversion happened on twitter. I’m not going to give a recap or discuss what we talked about, you can find great… Continue reading “3 Learnings from Last Week’s #Solarchat and What it Says about the Future of the Industry”