Before incentives and rebates, a typical 10kW residential solar system costs around $12,000 in Australia. In the U.S., pre-incentives, the same system costs almost $30,000. $18,000 difference. $1.20W vs $3.00/W. A $1.80/W problem, which I believe is almost entirely caused by a single fact.
America sucks at selling solar. As an industry, we’re caught in […]